28 January 2006
Bono, AMEX, Launch "Red Card" Supporting End to AIDS in Africa
U2 front man Bono ("Am I bugging you? I hope I'm not bugging you"), the Gap, others, and American Express have teamed up to create the American Express Red Card. The back of the card says, "This card is designed to eliminate HIV in Africa." 1% of the user's transactions are credited to the Global Fund to Fight AIDS, Tuberculosis and Malaria. Story here from CNN/Money.